Wonder Invests Further in Delivery, Acquires Relay – Food On Demand
After a year-long partnership, Wonder has acquired Relay, a New York City-based delivery service.
The move is part of the food hall concept’s strategy to streamline delivery operations.
Relay maintains its own fleet of contracted couriers, mainly on bikes, completing restaurant deliveries for an hourly rate.
Relay maintains its own fleet of contracted couriers, mainly on bikes.
Details of the sale were not disclosed, but a Wonder spokesperson did confirm Relay will transition its tech infrastructure to Wonder, according to a statement sent to Food On Demand.
“There are no anticipated changes to Relay’s courier network, operations, or restaurant partners. As Wonder continues to grow in the Northeast, we’re excited for this partnership to further improve our customer and courier experience, with a focus on enhanced delivery speed, accuracy and economics,” a Wonder spokesperson wrote.
Relay has been operating in the Big Apple for nearly a decade, offering restaurants native or self-delivery.
The first Wonder food hall within Walmart opened in February in Pennsylvania.
Founded by Marc Lore in 2021, Wonder first operated as a van-based model, cooking meals curbside for customers—before dramatically switching gears to brick-and-mortar.
Today the delivery and takeout-focused startup delivers in a tight radius, around six to eight minutes away and 10 to 12 in the suburbs—offering high-quality meals created by top U.S. chefs.
Wonder operates 11 food hall locations, the majority in New York City. Most recently, the concept opened within Walmart stores in Pennslyvania and New Jersey.
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